

Preferred Hotels & Resorts is the largest collection of independent hotels in the world. Our fifteen year relationship has intersected all of their brands and programs, yielding some of the most successful work in the travel industry. Out of Office is one of our favorites, meeting the cultural moment and tuning into an audience that the industry had yet to address — remote work getaways.
First travel campaign appeal to remote workers
Insight — it is time for the work-away vacation
Always communicate to the current state of the market
Campaign concepting and copywriting
Photo-illustration
Digital, social, print content creation
Direct mail campaign strategy
Often great campaigns succeed because they meet the market where it is. Our visuals featured workers escaping their desks and diving into luxury hotel destinations. Across print, digital, and direct mail, the copy read as familiar out-of-office email messages from vacationing employees.