Sun Shines on Ojai
Ojai Valley Resort
One moment away
We led a complete design overhaul of the Ojai Valley Inn & Spa, touching every aspect of the guest experience and repositioning the resort from an historic golf vacation destination to a regional hot spot for a new generation of visitors. Central to the transformation was the insight that culinary tourism and more active experiences would attract regional inbound travelers for shorter stays. The “One Moment Away” campaign debuted this strategy and sent occupancy rates through the roof.
Key takeaways
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Helped reposition Ojai Resort from a fading golf resort to a hip luxury retreat
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Focused media on an audience of younger, regional travelers for shorter stays
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"Hippie gourmet" design approach created handmade luxury moments
What we did
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Multi-channel consumer, group sales, and culinary brand campaigns
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Redesigned every dimension of the guest experience
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In-room app concept and user interface prototyping
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Branding and environmental design for an on-property experience center
